People refer to profit as "The Bottom Line" but without wanting to sound competitive there is one bottom which is even more important than your profit and loss. This is the equity you are building in your business which appears at the bottom of...

There are a variety of factors which impact the price we charge for our product or service. Some of these factors are internal and others are external factors. In this video we explore all the factors which influence price and what you need to do...

There are three areas of business you can be at any one time and 95% of businesses spend there time in the two areas you don't want to be in! In this video we explore the three different areas of business and what you need to do to put yourself in...

Most business owners will be getting their profit and loss report and balance sheet reporting on (hopefully) a monthly basis. But there is one other financial report you should be seeing and that is your cash flow statement. In this video, we...

The reason people start in business whether they know it directly or not is to create cash. There are countless cliches regarding cash and profit but in this video we are going to look at how your business creates cash and how it losses cash.

Until now, you probably thought all the videos we share with you are shot in one take, no mistakes, everything perfect (tongue firmly in cheek).

Check out this video for some guaranteed laughs!

This will be our last email for 2022...

I have looked into my Santa sack of gifts and unfortunately, I have not located a crystal ball to predict the future. Therefore, I am left with no alternative but to guess the future.

In this video we are going to give you a prediction for...

Whether you are doing budget planning for the next six months or the next calendar year or the next financial year, it doesn't matter. There is a specific framework we should start with when looking at budgeting and it isn't to do with how much...

This short video is designed to challenge you to think, why invest in a CFO when you can invest in yourself?

As a business owner you shouldn't be doing data entry of your business' financials. However, there are two areas of your business' financial and operating performance you need to be able to recite and understand with complete conviction. In this...

This might be controversial for a business who sells CFO services for a living but I don't believe you always need to employ a CFO for $200,000 per year (or more). In this video we answer the question how you could avoid the cost of a CFO and...

As you can tell from all the content we share on our different platforms, we believe understanding your financial reporting and being your own CFO is a very learnable skill. In this video we explain where you can start this journey of becoming...